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Artful Business: 50 Lessons From Creative Geniuses by Greg Stone

By Greg Stone

Featuring a stunning choice of colour masterpieces, crafty company delivers novel instruments to spark your mind's eye. you could flip to any web page at random while you're suffering to discover artistic solutions.

Here you'll find that Michelangelo and a contemporary advertising and marketing government, or Botticelli and a model supervisor, have much in common.

In every one bankruptcy you can find luxurious paintings and stimulating rules on dealing with pages, with probing inquiries to assist you see in a fashion that might yield new views on approach or messaging.

The 50 chapters are divided into six sections:

  • Projecting Like an Artist (going beyond)
  • Mastering utilized paintings (learning the techniques)
  • Eyeing The brain, Minding the attention (making visuals count)
  • Mirroring Geniuses (thinking just like the nice ones)
  • Exploiting the standard (using what’s in entrance of you)
  • Venturing the place in simple terms Artists move (traveling farther)

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